PR in High Definition

APRIL 25, 2022

Researchers in Denmark studied a range of media types; from movie ticket purchasing habits, popular books, Tweets, as well as Wikipedia attention time. Those doing a deep dive on Wikipedia are engaged for far longer. And don’t check your phone whilst writing it- resist the urge, if you can. Positive content is more viral.

Wikipedia 62

Wikipedia Viral Reputation Internal 62

PRSay

AUGUST 1, 2023

The term “ corporate DNA ” even has its own Wikipedia page. ” But it’s a lot. I understand what these organizations mean: that something is so deeply ingrained in their corporate culture that it determines everything about how they operate.

Wikipedia 78

Wikipedia Corporate Leadership Consumer 78

Burrelles Fresh Ideas

JUNE 27, 2023

For the backstory on how press releases came to be, see the Wikipedia entry for Press Release – History Evolution of the press release As the media landscape changed, so has the press release. Press releases should be written in proper AP style (like journalists write). Remember, stories are powerful.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Shift Communications

MAY 21, 2015

The stuff of classic silicon valley lore – a woman spends seven years writing down the tidbits of trivia she runs across in her everyday life into a small notebook she keeps with her, because trivia fascinates her as a hobby, and one day she realizes she has accidentally penned the next great trivia game. Be a storyteller first.

Storytelling 60

Storytelling Wikipedia Mobile Training 60

prTini

SEPTEMBER 19, 2014

Is Writing Still the Most Important Social Skill? Industry Groups Release Wikipedia ‘Manual’ for PR Pros. The Power of Social Storytelling. . 65 Accomplished Writers and Marketers Reveal Their Secrets to Productivity. Meet the Man Who Unlocked the Secrets of Mobile Marketing. Pay to Play – The End of Free Social Marketing?

Tools 50

Tools Wikipedia Case Study Marketing 50

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Chris: So if anyone’s behind a computer right now, we can all go to Wikipedia, right? And we can see, what does Wikipedia say?

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Contently - Strategy

JANUARY 23, 2019

Of course, Klein couldn’t simply write explainers for his readers on request, and when he began to amass a team around him, he realized journalists weren’t always the right hire. “What, they could go to Wikipedia? “Obsessives first,” Klein said. “That was the thing. That’s it?

Media 99

Media Journalism Content Marketing Education 99