Remove Sports Remove Storytelling Remove Television Remove Writing
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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

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4 Skills All PR Pros Should Have

Critical Mention

In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media.

Radio 92
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Thinking Critically with Robyn Stevens

Critical Mention

I always remind clients it’s about storytelling. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family.

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

Hear amazing insights from top notch professionals on YouTube, in marketing and even from television including Adande “Swoozie” Thorne, Guy Kawasaki, Dan Gheesling, Matthew Santoro, James Rhine, Michael O’Neal, Chris Ducker and many more! High Income Business Writing. It’s time for you to PRODUCE YOUR AUTHORITY!

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Media relations is thriving

Stephen Waddington

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Not much has changed.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It can also include Discovery Channel, The History Channel and National Geographic Bonding : This is everything from group chats with family online during the COVID-19 pandemic, shared experiences of sporting events, or the coming together of people following a tragedy, like Hurricane Katrina.

Ethics 52