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PR Council: Helping Each Other to Take Care of Our Talent and Our Clients | Business Wire Blog

Business Wire

Times like this clearly demonstrate what a special industry this is -- All of our 110 Member agencies are coming together to share best practices. During our daily HR leader call and weekly one for COOs/CFOs, the mission is to put competition aside and help each other through this crisis.

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Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners – A Conversation with Michelle Egan and Mark Dvorak

Ethical Voices

I wanted to dig into the guidelines and in mid-December 2023, I interviewed two experts to help me do just that. What’s should PR pros know about the new PRSA guidance that was issued on November 20th? This was a well thought out process on a topic that’s important to all of our members and well beyond our membership.

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How to Get On in New Communications: Be Nice

ZudePR

You are interested in the psychology of life and what motivates people to take actions. I was chatting to my good friend Scott Guthrie the other day. We both own PR companies, with a twist. We’d each penned a chapter. Like me, he has a genuine desire to help. You own a business and want to increase sales.

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22 PR Rock Stars of the Future

Communications Conversations

Each year, I give recent grads the floor here and showcase some of the best PR students across the country. For this year’s list, I approached a number of profs via Twitter–easiest way for me to do it (big thanks to Karen Freberg for compiling a great list of PR profs on Twitter). Bobby has natural instincts for PR.

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