Interviews Media Relations Product Launch Storytelling 
ImPRessions - Crenshaw Communications
MAY 1, 2019
Many people who work in PR thrive on the creative nature of what we do; after all, not everyone can dream up a winning idea for a product launch, or even the email subject line that will capture a journalist’s attention. This can particularly apply to media relations, where you typically get one shot at a story idea.
Prohibition
AUGUST 29, 2023
When a reputable publication or influencer endorses a product or menu item, it adds a level of legitimacy and reliability, which can greatly influence consumer perception and purchasing decisions. Food PR Strategies for Launching New Products and Menu Items Storytelling : Every new product or menu item has a story behind it.
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ImPRessions - Crenshaw Communications
OCTOBER 22, 2019
Many businesses use a mix of email marketing, paid search, SEO, content marketing, and social media marketing to create prospects and turn them into customers. Where does public relations , with its roots in media relations and events, fit into the customer acquisition picture? Myth: PR only works when you have news.
OnePitch
APRIL 14, 2022
While her role has shifted over the last couple of years, her true PR passion remains media relations, strategizing with her team and clients to land strategic placements that drive results. Read below for the entire interview with Cortney Williams: 1.) We read that you are a strong B2B health writer and storyteller.
5W PR
JANUARY 31, 2024
It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This is especially effective for consumer technology products. Media Relations: Building and maintaining relationships with journalists, bloggers, and influencers is a cornerstone of Tech PR.
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