Events Interviews Trade Shows Travel 
ImPRessions - Crenshaw Communications
JULY 13, 2022
Industry events. Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. Here are some tips to both landing media interviews and making sure they’re successful. The bread and butter of B2B PR ?
Sword and the Script
OCTOBER 3, 2020
The decline of B2B trade shows frees B2B marketing to experiment with more efficient channels; virtual events surface buying signals The pandemic is certainly changing marketing – but we might all do well to shift our thinking towards what might become quasi-permanent. >>> Can your agency bring big ideas and execute?
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Bianchi Biz Blog
JUNE 29, 2023
Don’t forget to ask the CTA about sponsorship opportunities, speaker proposal submissions and other special events you want to be a part of during CES. CTA also offers a number of hospitality suites, exhibit suites and meeting rooms outside of the main show floor.
Bianchi Biz Blog
OCTOBER 9, 2023
Rather than highlighting a specific story, I’ll just mention that business travel is one of the best parts of my job. I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world. Describe the craziest or most fun story you have worked on.
Bianchi Biz Blog
JUNE 19, 2023
I’m proud of the work our team at Transport Topics has done in trade show coverage. I love learning, traveling and getting to know people and places. It’s an instance of history not repeating itself, but definitely rhyming. A space to watch, for sure. What story or stories are you most proud of? I live in the Washington D.C.
Sword and the Script
APRIL 25, 2017
In person events like trade shows and conferences usually rank high on the list of priorities for B2B marketing organizations. This is for good reason because research demonstrates events are often a good source of leads. However, events come with one big caveat: they are very expensive.
Sword and the Script
MAY 22, 2018
Each month Off Scripts interviews someone with a fresh perspective on marketing – details on how to get involved are at the bottom of this post. And one more key element – the importance of live events. Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s.
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