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Leading With Ethics During COVID-19

PRSay

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 203
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Page report highlights management communications opportunity

Wadds Inc.

The corporate communications or public relations function was elevated during the COVID-19 pandemic. Communications leaders participated proactively in management meetings and daily executive standups and addressed a wide range of issues, from public health emergencies to mental health and public relations challenges.

Report 64
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Accreditation Goes Virtual

PRSay

After attending several APR information meetings, she decided it was time to “get serious about Accreditation.”. She had signed up for an APR Boot Camp in April, but like many other face-to-face meetings, the course was canceled. “I This year, my goal was to buckle down and cross the APR finish line,” she explained.

Study 157
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Thoughts on Balancing Your Professional Work and Your Activism

PRSay

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. We’re professionals by day and activists by night, and the two shall never meet. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.”

System 189
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Best of Silver Anvil Winner: Comms Support in the Case of Minnesota v. Chauvin

PRSay

FGS developed a communications plan to ensure that the prosecution’s key messages were resonating with both media and the public while adhering to strict professional and prosecutorial standards and ethics. Were you fully integrated into the legal team? So it felt like our hands were tied at first.

Ethics 143
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Train Your Brain to Apply “Longpath” Thinking

Stern + Associates

By advocating for what he calls a “transgenerational ethic,” a big picture understanding of our place in the world and how we can contribute to future generations, Wallach helps leaders build strategic decision-making capabilities that go beyond the quarterly or annual review to ensure long-term impact. Advance Praise for “Longpath”.

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

Cison released a code of ethics including “Privacy protection and security of client information.” ( Source ) I haven’t seen any announcements from Cison about generative AI, but perhaps they are trying to get ahead of ethical issues. A code of ethics isn’t a bad idea. And now onward with this month’s PR tech sum.

Software 128