BradleyPR
JUNE 21, 2017
CEO of Microsoft, Bill Gates, once said, “Your most unhappy customers are your greatest source of learning.” The multibillion-dollar transportation network Uber has definitely tapped into this fact. Director of marketing at ITN International Benjamin Wilson is a loyal Uber customer.
Burrelles Fresh Ideas
MAY 23, 2023
As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. According to AAA data , Europe and Canada are the most popular international destinations. They are up more than 300% over last year.
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Mindful Marketing
JANUARY 29, 2023
In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Personal issue: "I apologize for being late, I had a personal issue that I had to address this morning."
Stuart Bruce
OCTOBER 30, 2014
Earlier this week Anne Gregory, president of the Global Alliance of international PR associations, tweeted about her abhorrence of the term corporate journalism. They recruit former journalists from CNN and the BBC to produce quality news. But many companies jumping on the content marketing band wagon get it spectacularly wrong.
Stephen Waddington
JULY 10, 2017
Increasingly our public services, from swimming pools to transportation, are driven by profit rather than public service. Every aspect of an organisation is becoming social, from customer service to marketing; and from product development to sales. This isn’t purely the domain of private enterprise.
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