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PR Tips For Stellar B2B Bylines

ImPRessions - Crenshaw Communications

If everyone’s already talking about artificial intelligence and customer service, for example, a good byline will address a newer industry frontier, or weigh in on the impact of customer service bots on the consumer relationship. But beware of getting too arcane. Make the pitch short and authoritative.

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40+ Blogs Marketers Should Be Following

PR 20/20

Sign up for free ebooks, webinars, and other resources (i.e., The VP of marketing technology authors the blog at Shift Communications ( @SHIFTComm ), Christopher Penn. Learn Hub ( @G2Crowd ) Explore insights from the G2 Crowd team across marketing, sales, productivity, design, management, and technology.

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How to Develop Meaningful PR Measurement

Waxing UnLyrical

Unless everyone understands their role, the roles of their compatriots, and the goals of the organization, it’s likely that PR, marketing, customer service, executives, and (name another functional group here) will have different understandings of their roles and responsibilities in the organization.

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Searching for Marketing Inspiration? Check out these 55+ Inbound Marketing Resources [UPDATED]

PR 20/20

Sign up for free ebooks, webinars and other resources (i.e. Gigaom ( @Gigaom ): Gigaom dubs itself as “The Industry Leader in Emerging Technology Research.” The blog is authored by the VP of marketing technology at Shift Communications ( @SHIFTComm ), Christopher Penn. even a free marketing course). a match made in heaven).

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Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

A podcast featuring discussions at the intersection of business, technology & culture hosted by Chris Saad and Brian Solis. If you want to learn how to integrate social media, content marketing, the latest technology and more, you won’t be disappointed in Pam’s podcasts, which she delivers each weekday. 5) Pam Moore.