Remove Crisis Management Remove Employee Remove Technology Remove Trade Shows
article thumbnail

When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

It’s not always about crisis management. CEO involvement typically translates into valuable earned media coverage that may be used to communicate company direction for customers or partners through the megaphone of business or trade press and social media. To manage a corporate transition. To launch a key product.

article thumbnail

What is Technology PR?

5W PR

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. How does Tech PR Work?

article thumbnail

2022 PR Predictions

Landis PR

And the tools that Uwe mention will be driven more by advanced AI and linguistic technology to support a higher quality of reporting, basic translation and media monitoring among other things – as well as fact-checking technology to help fight fake news. Robert Bauer, Managing Partner, accelent communications , Vienna, Austria.

Trends 52