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5 Tips for Getting Into Live Streaming

Cision

Companies that want to capture or share videos for longer periods of time can save and upload them to YouTube or use services like Katch to streamline the process. Images: Giorgio Minguzzi , gdsteam ( Creative Commons ). The same rings true on live-stream apps where content is removed after 24 hours.

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The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Influencer marketing has been around for over a decade with the rise in popularity of YouTube. So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.). Image by ElisaRiva via Pixabay, CC0 Creative Commons.

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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

(Source: Hyundai YouTube ). million views on YouTube? AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. YouTube has desensitized consumers to what is reality - lots of things that get millions of views on YouTube are quite unrealistic!”.

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