Remove Creativity Remove Leadership Remove Reddit Remove Storytelling
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State of Content Marketing 2019: Creativity Strikes Back

Contently - Strategy

Creativity strikes back. Slowly, they brought on other smart people with great storytelling skills to join them in the fight. Now, five years later, they’re ascending to powerful leadership positions. The post State of Content Marketing 2019: Creativity Strikes Back appeared first on Contently.

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PR Tactics To Differentiate Your Brand

ImPRessions - Crenshaw Communications

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. told the story of the troubled relationship between the founders of Reddit, their departure from the company and eventual triumphant return. Aspirational or emotional?

Brand 196
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Quick Summaries to 5 Surveys of PR and Corporate Communications

Sword and the Script

Most respondents say Twitter (64%) and LinkedIn (59%) are effective channels in the world of investor and financial communications; many are on the fence about Reddit 42% say it’s effective and 37% say it’s ineffective. More PR pros at agencies focus on thought leadership (53%) vs. brands (39%). Stimulating creativity. “37%

Survey 82
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#17: How PepsiCo’s Creators League transforms trends into brand activations

NewsWhip

Every successful creative campaign is powered by insight. Lauren Powell, Analytics & Social Listening Lead with PepsiCo’s Creators League Studio, joins NewsWhip CEO Paul Quigley for a discussion on using content analytics and social listening to support the creative process. How the in-house creative team collaborates | 5:04-5:26.

Trends 78