Super Original Thinking is Required to Topple Facebook
Sword and the Script
OCTOBER 14, 2014
Market research, social engineering and a little bit of luck seemed to produce a spate of so-called “boy bands” in the late 1990s. Virality, or appearance of virality, can be fabricated for a price. Photo credit: Flickr via Creative Commons; CC BY 2.0. Rethinking How Advertising is Bought and Sold. It’s crazy right?
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