Remove Content Marketing Remove Real Estate Remove Viral Remove YouTube
article thumbnail

How to Spy on Your Competition & Steal Their Secrets

Cision

On Facebook, Twitter, YouTube, and all those other social networks. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. YouTube: How many views do they get? What type of content are they creating?

How To 198
article thumbnail

The Superhero Solution PR Strategy

Doctor Spin

Derek Halpern, who wrote about marketing psychology, named this approach the superhero solution. To demonstrate its use, he identified that the most valuable real estate on a website is above the fold (i.e. Promote your superhero solution intensely. the part of a website front page visible without scrolling).

article thumbnail

How to Spy on Your Competition and Steal Their Secrets

Beyond PR

On Facebook, Twitter, YouTube, and all those other social networks. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. YouTube: How many views do they get? What type of content are they creating? The Key Steps.