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7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

The surveys have started. There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community.

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Five PR Predictions For 2017

ImPRessions - Crenshaw Communications

But there’s been a shift towards specialist agencies that focus exclusively in PR for companies in sectors like technology, fashion or real estate. But data can also inform an overall communications strategy and its messaging, as many PR agency teams know. Technology will evolve.

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Don’t Quit Facebook Yet

Shift Communications

Last week, Facebook announced that beginning in January of 2015, it will be cracking down on purely promotional content coming from brands; with limited real estate in the News Feed, Facebook realizes that people want meaningful content, not sales-y product pushing. million pageviews (an outdated metric, perhaps?).

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