Remove Community Remove eBook Remove Leadership Remove Local
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Brand Awareness: It’s All About Content

Onclusive

Here is what they told us: “Your brand will no longer be defined by a logo or cute creative ad, but by your thought leadership: Content Marketing and the way we experience that content is the key to your brand identity.”. Shashi Bellamkonda, CMO, Surefire Local. Randy Frisch, Co-Founder, CMO & President, Uberflip.

Brand 246
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The Importance of “Being Human” in Marketing

Critical Mention

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. For example, case studies and eBooks are excellent ways to showcase your knowledge. Get senior leadership involved in their thoughts on your industry. Speak to, not at your audience. Measure your success. Until next time!

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The Importance of “Being Human” in Marketing

Critical Mention

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. For example, case studies and eBooks are excellent ways to showcase your knowledge. Get senior leadership involved in their thoughts on your industry. Speak to, not at your audience. Measure your success. Until next time!

article thumbnail

The Importance of “Being Human” in Marketing

Critical Mention

Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. For example, case studies and eBooks are excellent ways to showcase your knowledge. Get senior leadership involved in their thoughts on your industry. Speak to, not at your audience. Measure your success. Until next time!

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Tips for building strategic relationships

Public Relations Sydney

Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start. Getting to know the reporters at your local paper or the producer at the local TV news desk are excellent ways to ensure consistent media coverage for your business.

Local 90
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Offer pro bono services to a non-profit organisation in your community. Partner with a local influencer to promote your business on social media. Host a community cleanup event or volunteer day with employees and customers. Please support my blog by sharing it with other PR- and communication professionals. 2012, May 17).

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How to Get On in New Communications: Be Nice

ZudePR

It had led to the launch of a ground-breaking crowd-sourced ebook called My #PRstack. For me, as a local government employee, there are clear political boundaries. “I share to be part of a community. We were reflecting on the success of an inspiring project to which we’d both contributed time and effort.