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What Does PR Stand For?

PR Fuel

You earn it with your company’s activities, product launches, events, and updates. You can share relevant company information with them like product launches, events in their communities, and important updates. Crisis Communications. You don’t pay for news coverage. Social Media.

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Boost Your Brand’s Appetite: How to Find the Perfect Food PR Agency

Prohibition

This includes crafting compelling stories, identifying media opportunities, organising press events , and managing crisis communications. Reputation management for a food company : A food PR agency was brought in to manage a crisis situation for a food company that faced negative publicity due to a product recall.

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Coming Out on Top of a PR Crisis

Critical Mention

They have all been in the news for being involved in a crisis in the past couple of years. The lists go on and on when it comes to crisis communications case studies. As I have shared with students and young professionals, if you go into crisis communications, you will always have a case to discuss and work to do.

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What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

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The Media Kit: What To Include

Doctor Spin

Corporational Determinism—The New Paradigm for Product Launching. link] There are typically two types of media kits: the main standardised version that is always available and others that are specifically prepared for a specific event, product launch, news release, etc. 1 Silfwer, J. 2019, October 19). 2019, October 19).

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How to Protect Your Brand in a PR Crisis

Onclusive

How crisis communications has changed. Heidi kicked off the webinar by highlighting how social media has fundamentally changed crisis situations from two-way feedback to all-way, rapid response conversations. Companies in crisis: A case study in navigating treacherous waters.

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Blogging Tips for PR Pros

Deirdre Breakenridge

I do post regularly to Instagram and Facebook where I’ve built engaged and consistently growing communities, and where I can be present on a consistent basis. Turn Your Case Studies Into Content. I’ve “covered” book releases, product launches, and restaurant openings. Use Guest Bloggers.

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