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A fish rots from the head: reputation needs leadership

PR in High Definition

Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”. But managing a company or brand’s reputation is rarely simple.

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Communicating Sustainable Practices in Your Fashion Brand

5W PR

That includes things like high carbon emissions, water pollution, and the use of toxic chemicals. Second, it is important for the industry’s reputation. The post Communicating Sustainable Practices in Your Fashion Brand appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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Avión Tequila “Health Claim” PR Snafu Part of Bigger Problem

PR Breakfast Club

The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production. He blogs at [link] , as well where this post originally ran. Allison Brod PR had no comment, and the employee who sent the pitch is no longer with the company.

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Command Attention by Telling Your Company’s Story

Waxing UnLyrical

They work on our brain in a unique way , triggering the release of chemicals that lower our natural defenses and make us more agreeable. Connect with Rob on Twitter or follow his blog. Here’s what makes stories so powerful: Stories persuade. Multiple studies show that stories are far more persuasive than facts and data alone.

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Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

During PR Newswire’s April 27th webinar Navigating a Crisis: Top Tips on How to Protect your Reputation , we’ll share top crisis communications firms’ advice for handling crises and protecting the brand reputation you’ve worked so hard to develop. This list will be unique for every business.

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Super BOLD Ads

Mindful Marketing

These men risked their reputations and their lives to stand against colonialism and create one of the most impactful documents the world has known. For instance, one actor playfully douses another with what are purportedly chemicals found in typical, unnatural soaps. ” Subscribe to Mindful Matters blog.