5W PR

JUNE 2, 2023

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. There are some ways that fashion brands can effectively communicate their sustainable practices.

Fashion 88

Fashion Communications Brand Branding 88

PR in High Definition

OCTOBER 27, 2022

Over the years I’ve had the privilege of engaging with a number of major tech bosses to get their views on reputation, but one insight that came through strongly in my conversations was that “when it comes to reputation, a fish rots from the head.”. But managing a company or brand’s reputation is rarely simple.

Leadership 71

Leadership Reputation Chemicals Privacy 71

Mindful Marketing

FEBRUARY 12, 2022

These men risked their reputations and their lives to stand against colonialism and create one of the most impactful documents the world has known. For instance, one actor playfully douses another with what are purportedly chemicals found in typical, unnatural soaps. ” Subscribe to Mindful Matters blog.

Advertising 81

Advertising Advertising Chemicals Energy 81

Waxing UnLyrical

JUNE 28, 2018

And these were PR professionals — people who make their living communicating! What if instead they told the story of their agency — one that communicates its function, purpose, and value proposition in a way that’s unique, compelling and memorable? Connect with Rob on Twitter or follow his blog. Every Organization Needs a Story.

Storytelling 74

Storytelling Chemicals Nonprofit Agency 74

Beyond PR

APRIL 22, 2016

A carefully compiled crisis communications guide can literally save your business when the inevitable occurs. For example, if your business requires employees to use dangerous machinery or chemicals, your risks will differ from those of a business dealing with online sales. Audit Your Communications Channels.

Crisis 40

Crisis Crisis Communications Chemicals Handbook 40