Flack's Revenge

DECEMBER 14, 2016

It reminded me of the awesome power of crowdsourcing and the social web. It occurred to me that the PR measurement crowd might have some answers – and that an easy way to get their attention would be to use the hash tag #MeasurePR, one that I’d seen in the Twitter chats on the topic. The Inquiry. Content developed.

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Measurement Exercises Interviews Tools 120

Stephen Waddington

MAY 9, 2017

Ditch the lazy fake news tag. Crowdsourced project aims to scrutinise political advertising. If you enjoyed this blog post you may like to receive future posts as they are published, via email. Sarah Hall and I recorded a new edition of the #FuturePRoof podcast at the end of last week. Here’s what you’ll learn.

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Ethics Conference Advertising Advertising 108

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. Get Shareaholic test Filed under Public Relations , Social Media | Tags: christmas , evangelizers , jesus as a crowdsourcer | Comments (3) Site settings comment help? Oh, one other thing: my blog = my sandbox. Wanna Subscribe?

Publicity 86

Publicity Creativity Measurement Twitter 86

Stephen Waddington

NOVEMBER 19, 2017

It’s based on insight from my day job working at Ketchum and incorporates crowdsourced feedback to an initial draft. I’ve also published a blog of key international events in the public relations calendar as part of the project. Instagram recently added tags for paid posts, and opened up its analytics.

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Publicity Ethics Data Community 164