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Data-Driven PR Campaign Planning: Part 1

Onclusive

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. .

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How to Promote Your Online Press Kit with Multichannel Marketing

Beyond PR

Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. But to determine which combination of marketing channels will make the biggest impact, you need to take stock of your channels’ performance data.