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The Unwritten Rules Of Technology Public Relations: A Beginner’s Guide?

Remote PR Jobs

Originally seen on Forbes What technology PR agencies do is not rocket science. The whole industry is based on trust -- brands trust consumer electronics agencies with their reputation, and journalists put their faith in PR professionals to provide them with relevant content. Trust is hard to gain but easy to lose.

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Procurement Secrets for Selecting the Best Automotive PR Agency

Bianchi Biz Blog

In a recent post , we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. Why are these clues important?

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7 Myths of Automotive Supplier and Vehicle Technology PR

Bianchi Biz Blog

The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem. Automakers are in it for the long haul, and they want suppliers that will be able to partner with them and to stand behind their technologies for years.

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He fired me and Launched my Career in Tech PR

Flack's Revenge

People sometimes wonder how I started out in engineering and wound up in PR. I was walking the NAB show aisles at the Javits Center in NYC a few weeks ago, taking in the exhibits and scouting new business when I decided to check out the neighboring AES (audio engineering society) show. Geeking out with Audio.

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He fired me and Launched my Career in Tech PR

Flack's Revenge

People sometimes wonder how I started out in engineering and wound up in PR. I was walking the NAB show aisles at the Javits Center in NYC a few weeks ago, taking in the exhibits and scouting new business when I decided to check out the neighboring AES (audio engineering society) show. Geeking out with Audio.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. I really enjoy attending all sorts of industry trade shows and conferences all over the country and even in other parts of the world.

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Triple 7s: The Best, Worst and Most Loved Blog Posts in 2017

Sword and the Script

The median salary at PR agencies rose to $90,000 from $84,500 last year, while the median corporate salary dipped slightly to $126,000 from $130,000. 7) How B2B Marketing Can Get More out of Trade Shows. I wish I could say that was some masterful pre-planned editorial engineering…but it wasn’t. Social alerts.