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The Public Relations Agency: Your Secret Weapon

Doctor Spin

In a world where consumers increasingly seek authenticity and meaningful engagement, a PR agency can be a secret weapon. Public affairs (PA). For instance, one agency I worked at ( Springtime PR ) provided specialised services in corporate communications, internal communications, crisis communications, and public affairs (PA).

Agency 52
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PR rising in Africa rising

Stuart Bruce

By 2020 African consumers will be spending more than a trillion dollars. In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. In-house PR people within companies – the regional and local operations of multi-nationals and big indigenous companies. 80% own mobile phones.

Mobile 60
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Putting PR on the Table for Minority Students

PRSay

As I completed my core classes and was faced with declaring my minor, I heard about a new focus that was being offered in our program – a minor in Public Relations and Advertising. As I went through my senior level classes, it was clear that my interest was leaning more towards the public relations side of my minor.

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#20: Building the bridge between infrastructure and data-driven media intelligence

NewsWhip

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. Talking Points. Agency of the future | Jump to text.

Data 78
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Winning better relations with the community

PR Conversations

Perhaps what is more surprising is how the concept of community relations – or social responsibility as it is commonly termed today – is often considered to have arisen from the mid-1960s’ consumer movement, 1970s’ environmental movement and responsiveness to stakeholder pressures in the 1980s. requests for speakers.

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Winning better relations with the community

PR Conversations

Perhaps what is more surprising is how the concept of community relations – or social responsibility as it is commonly termed today – is often considered to have arisen from the mid-1960s’ consumer movement, 1970s’ environmental movement and responsiveness to stakeholder pressures in the 1980s. requests for speakers.

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#15: Real-time decision-making with Kate LaVail of McDonald’s

NewsWhip

And so those three groups work along with a number of external functions within McDonald’s, such as public affairs and government relations, sustainability to really develop a honed intelligence that is both strategic and also very much focused on the reputational role of McDonald’s. And then we also have reputational risk.