PRSay

APRIL 5, 2023

What will the PR profession look like between now and the year 2026? My sense is that the PR profession, which needs to uphold high standards for brands’ communications tactics, will take a cautious approach to AI. Projecting to 2026, the numbers were virtually identical, suggesting long-term confidence.

Survey 86

Survey Measurement Employee Retail 86

5W PR

JUNE 15, 2022

Most cannabis brands make the mistake of not honing in on their PR efforts and simply hoping that they’ll be good enough to generate positive results. However, even with a little bit more effort, cannabis brands can use PR to streamline the buying journey while generating positive media coverage. Brand Awareness.

Brand 88

Brand Branding Consumer Pitching 88

The Hoffman Agency

FEBRUARY 8, 2024

With 2024 unfolding, the German team at The Hoffman Agency unveil a comprehensive look into the future, presenting a series of predictions for the way brands will engage with their audiences. These include the Supply Chain Act, which is already in force, and the Digital Product Passport, which will become mandatory in 2026.

B2C 73

B2C B2B Agency Trends 73

Stephen Waddington

JULY 10, 2017

Lego and Patagonia are among my favourite brands. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates. I highly recommend his Social Leadership Handbook and 100-day workbook. It’s fuelled by developing markets, notably India.

Telecommunications 112

Telecommunications Handbook Transportation Community 112