Sword and the Script

DECEMBER 22, 2020

At the end of the year, I go back through all the posts and build a list of statistics that characterize the last 12 months. Source: Content Marketing is the New Conference ). Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Public relations statistics from 2020.

Survey 174

Survey Marketing B2B Study 174

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. a) Many community newspapers going away and hopefully still being available in some kind of online format. These won’t be used for major bylines, important press releases, and other critical missives where every word counts.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 10, 2019

Predictions reflect facts, experience, and often a bit of hope for the future. Even pessimistic predictions are hopeful. It’s as if by saying it out loud, we’ll ward off an undesirable outcome. As I’ve done in recent years, I’ve asked a whole bunch of smart people for their marketing predictions or PR predictions for the next year.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. It’s going to be a fantastic professional development opportunity for you or your PR team – so check it out.

Marketing 63

Marketing Pitching Corporate Tools 63

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. Yet it’s also interesting to note there were quite a few that didn’t mention AI at all.

Writing 190

Writing Communications Marketing B2B 190

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. In his first year at the SOJC, Bobby leveraged his early knowledge of PR into a position with the UO’s PAC-12 Athletic Department. Each year, I give recent grads the floor here and showcase some of the best PR students across the country.

Sports 0

Sports Leadership Internal International 0

Masters in Communications

FEBRUARY 12, 2022

Many things are said to make the world go around. Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time.

Ethics 52

Ethics Communications Print Television 52