The Rise and Fall of the Pumpkin Spice Latte
Cision
OCTOBER 7, 2016
In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. Incite social sharing internally by asking your team and organization to get involved. There are pumpkin spice cookies, cakes, candles and yes, lattes. Social volume requires multiple voices and not just your brand’s.
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