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Public Relations Objectives

Doctor Spin

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Improve internal communications.

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#FuturePRoof podcast: strawberry picking

Stephen Waddington

Sarah approached the leaders at the top of organisations that have been in the public sphere and faced significant stakeholder management issues in the past 12 to 24 months. In each case public relations is represented at the highest level internally. Big win for public relations at Cannes Festival of Creativity.

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For PR Agencies, Does Cannes Really Matter?

ImPRessions - Crenshaw Communications

But a few years ago, the public relations industry – led by the largest multinational agencies – decided that, in order to be competitive in an increasingly integrated marketing universe, we must be winners at Cannes, and we should work to grow the PR category to expand recognition for what we do.

Agency 120
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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. FuturePRoof was founded by Sarah Waddington in 2015. Her goal was to create a platform to assert the value of public relations as a strategic management function and promote best practice. Anouchka Burton. Mita Dhullipala.

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How PR and corporate communications can use animated gifs

Stuart Bruce

For consumer PR and marketing it’s not hard to imagine how you can use these gifs, but corporate PR, public affairs and corporate communications professionals often find it harder to to see how animated gifs will benefit them. The gif which shows the impact of different community choices was covered by The Washington Post.

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Examining the (weird) science of communication presentations

PR Conversations

I heard Catherine Keill speak when she was Hill+Knowlton Strategies Canada leader of its Alberta public affairs team. It appears she is now director, caucus and community outreach for the Premier of Alberta. ” Jennifer Stadnyk is a public affairs operations officer with the Canadian Armed Forces.

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Examining the (weird) science of communication presentations

PR Conversations

I heard Catherine Keill speak when she was Hill+Knowlton Strategies Canada leader of its Alberta public affairs team. It appears she is now director, caucus and community outreach for the Premier of Alberta. ” Jennifer Stadnyk is a public affairs operations officer with the Canadian Armed Forces.