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The Two Most Effective Media Relations Tactics for 2013

Journalistics

It was pure magic the first time I read an article in print that was the result of a story I pitched. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). You are the media in this example. This is nirvana for a media relations professional.

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A telecom company holding a red carpet PR event? Verizon kinda pulled it off.

Communications Conversations

Why not open the list up to all sorts of local “influencers?” Simple idea, but a really nice way for the Verizon folks to get those local store employees more engaged with media and local influencers. 21, 2013 that the store had it’s first official full day of business after a national announcement.

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Top 10 PR Influencers You Should Follow on Twitter

Critical Mention

You can find out more in this interview with Deirdre or in her new book “ Answers for Modern Communicators ,” in which she dives into invaluable PR strategies that will further your PR career to new heights. Today, she shares her knowledge on the influencer marketing landscape on Twitter. Steve Farnsworth. Steveology. and Yahoo!

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Skills Entry-Level PR Hires Should Have

Journalistics

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. Writing proficiency will be the difference between you getting a second interview and a rejection letter. Second, Internship Experience.