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R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of “Spin”

MaccaPR

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. For a terrifically funny example of spin, watch the 2005 movie, "Thank You For Smoking.".

Ethics 133
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New Year’s Honours 2015

Stuart Bruce

Professor Anne Gregory @gregsanne – I’ve known Anne for more than 20 years and she’s one of the most impressive advocates I know for increasing professionalism in public relations and emphasising how ethics should be at the heart of what we do. CIPR Ethics Politics public relations'

Ethics 95
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The transition from media to PR: Four former journalists talk about the surprises, struggles and wins

Communications Conversations

Yet I don’t think the PR-Journalist relationship is over–especially at the local level. I was most recently an anchor/reporter at WHO-TV in Des Moines, from 2005-2016. Media conglomerates are eating up local news outlets. And in fact are hiring people like me to tell their stories. Newsroom resources are being slashed.

Media 112
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The Best Journalism Movies

Landis PR

I was really excited when the movie “All the President’s Men” hit my local theater in 1976. 2005) 2006 Academy Award Nominee “Good Night, and Good Luck.” The dissonance between Andy’s ethical principles and the need to conform to the cutthroat fashion world is a common experience among journalists in their day-to-day lives.

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#13: When brands are more trusted than media

NewsWhip

And while there are some longer-term themes that we’ve been paying attention to over the years, for instance as early as 2005, we noted that shift in trust from authority figures to people like myself. So it has both the competence and the ethics implied in that question. Government and media are neither competent or ethical.

Brand 78