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Zignal Labs Integrates Critical Mention For Expanded Broadcast Media Coverage

Critical Mention

The Zignal Enterprise platform already brings together an unparalleled combination of traditional news, online and social datasets to give communications and marketing professionals the complete picture of public perception around brands, products and events. Founded in 2002, Critical Mention is headquartered in New York City.

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Critical Mention Launches Media Contact Database, Expands Earned Media Suite

Critical Mention

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. About Critical Mention.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

His first client came in 2002. More importantly, at the time, this was all brand new: putting a show guide on a mobile device that featured his client Cisco as the lead sponsor would have provided incredible visibility. And what does that do for the brand image of the event organizer or sponsor? d) Facial recognition check-in.