Remove smarter-ways-to-measure-authoritative-content
article thumbnail

Smarter Ways to Measure Authoritative Content

Waxing UnLyrical

Last week I talked about how what we consider “authoritative content” has changed rapidly, and continues to do so. If you’ve bought into that, then how do you find smarter ways to measure authoritative content? What does this mean for your content? Image: Thinkstock.

article thumbnail

Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Links are the main way Google traverses the web. However, as Google shifts its focus to value sites that provide Helpful Content and strong E-E-A-T signals, link quality will matter more than quantity. Link relevance measures how relevant a backlink is to your site. That will never change. What Is Link Relevance?

How To 62
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

9 Blogs To Make You PR-Smart

ImPRessions - Crenshaw Communications

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Blogs That Can Make You Smarter. No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content.

Blogging 170
article thumbnail

Monday Roundup: Measuring Storytelling

Waxing UnLyrical

But how many of us are effectively measuring it? Here are some tips on getting started measuring your storytelling efforts. 5 “W”s to Consider Before Starting PR Measurement. The other half involves measuring to prove ROI,” says Gina Joseph before she reveals the big “W”s. ” 4. Silverman.

article thumbnail

Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Links are the main way Google traverses the web. However, as Google shifts its focus to value sites that provide Helpful Content and strong E-E-A-T signals, link quality will matter more than quantity. Link relevance measures how relevant a backlink is to your site. That will never change. What Is Link Relevance?

How To 62
article thumbnail

Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Links are the main way Google traverses the web. However, as Google shifts its focus to value sites that provide Helpful Content and strong E-E-A-T signals, link quality will matter more than quantity. Link relevance measures how relevant a backlink is to your site. That will never change. What Is Link Relevance?

How To 62
article thumbnail

7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Facebook 108