Ishmael's Corner

AUGUST 19, 2016

Today Ryan Lochte issued the requisite apology for making up a story that he was robbed at gunpoint during a night on the town with his pals during the summer Olympics. Lochte is 32 years old. You knew it was coming. You can’t really chalk up the bad behavior to impetuous youth. Still, adults can.more.

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Melissa Agnes

AUGUST 22, 2016

What do Ryan Lochte and Paula Deen and have in common? This is the fate that Lochte is now experiencing, after three sponsors (at the time that I was writing this article) have now dropped him. The post Crisis Management Lessons: What Do Ryan Lochte and Paula Deen Have in Common?

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ImPRessions - Crenshaw Communications

AUGUST 22, 2016

Ryan Lochte. For someone who actually medaled, Lochte was the ultimate Olympics loser. Despite a public apology for his behavior, Lochte paid a high price in bad PR and a damaged reputation. PR Losers of the 2016 Olympic Games. Worse, he stands to lose millions in endorsements. Trollish behavior.

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MaccaPR

SEPTEMBER 13, 2016

Your brand and company may never employ a 12-time Olympic gold medal-winning swimmer such as Ryan Lochte as its celebrity spokesperson. Originally characterized by Lochte as his being robbed at gunpoint, the claim imploded thanks to security camera video footage and other information that proved the tale was a fabrication.

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Mindful Marketing

MARCH 5, 2020

I’m about to change channels when I see who he’s helping this episode: Ryan Lochte. If you’ve forgotten, Lochte is a very accomplished U.S. If you’ve forgotten, Lochte is a very accomplished U.S. At first Lochte balked, but eventually he picked up his phone and started making calls.

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ImPRessions - Crenshaw Communications

AUGUST 25, 2016

As any PR person will tell you, the public apology has become a ritual for personalities or politicians who’ve made a mistake and wish to restore their reputation. Call it the fauxpology, the pseudo-apology or, as I prefer, the non-apology. Here, then, are a few lessons from the non-apology rule book.

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ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Lochte loses luster. swim team star Ryan Lochte was a loser when it came to his behavior at the 2016 Olympics. After he was busted for lying, Lochte admitted the truth and formally apologized for “not being more careful and candid.” For a 12-time medal winner, U.S. We all know how the story ended.

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Banking Pharmaceuticals Crisis Management Journalism 202