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A Lesson in Reputation Management From Richard III

Waxing UnLyrical

One of the most fascinating stories to come out in the news recently—at least to me—was that of the discovery of Richard III’s remains. It caused quite a stir , not just among Ricardians, who are apparently represented by a few major societies (the Richard III Society is one), but among the populace at large.

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Weekly Roundup: Reputation

Waxing UnLyrical

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] It sought to explore how public relations could evolve from a tactical craft that broadly focused on publicity and media relations to become a management discipline.

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To Byline or Not: 5 Reasons Why Your Blog Should Identify Its Authors

MaccaPR

With some help from General Mills’ Manager of Corporate Social Media Kevin Hunt, Digital Missile managing director Gabriel Israel Grinberg and Deluxe ’s earned media director Adam Dince, we answer the Hamlet-esque question, “To byline or not to byline.” Take it from someone who has lead and managed teams for years.