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Monday Roundup: Internal Communications

Waxing UnLyrical

Like most things in life, communication starts in your own backyard. It’s impossible to communicate your brand’s value and mission to the general public without first communicating it well internally. So how can you gain cohesiveness in your organization through internal communications?

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Monday Roundup: Smart Integrated Communications

Waxing UnLyrical

Integrated communications is getting a lot of love from the PR space these days (I’m not sure why, because good communications were ALWAYS integrated). So I figured we’d focus today’s roundup on some great posts that will help you find your way long the I.C. Integrated Communications: Sink or Swim.

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Monday Roundup: Measurement Case Studies

Waxing UnLyrical

Get inspired as we take a look at some awesome measurement case studies in this week’s roundup. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. Life and Death Communication: Lessons From the Ebola Epidemic. Proper measurement can take your campaigns to the next level.

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Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. ” 3.

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Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. ” 3.

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Monday Roundup: #AMECSummit Rockstars

Waxing UnLyrical

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). Lessons from NATO for Leading the Way in Digital Communication.

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Monday Roundup: Personality, PR, and Influence

Waxing UnLyrical

” Darren Rowse explains why readers are more likely to “stay when you address their internal needs.” The most successful communicators have been the ones who have built relationships along the way,” says Scott Higley in this PRSA interview. Why influencer marketing works, and the new direction its taking.

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