Onclusive

JUNE 2, 2021

A public relations campaign is a series of activities that are planned in advance to achieve a clear objective, such as improving brand reputation, raising awareness of a new product launch, or reaching a specific audience to influence desired actions. . Start with situation analysis and research. Determine your campaign objectives.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Onclusive

AUGUST 3, 2021

And while in the past there have always been clearer metrics around paid and owned media than earned media, that’s changed with the industry shift from print to digital formats, which has resulted in a wealth of digital data. Overall, 78% of PR pros measure their communications effectiveness.*

Brand 370

Brand Branding Media Measurement 370

5W PR

JANUARY 3, 2024

Creating paid promotional campaigns through various mediums like TV, radio, print, and digital platforms. Utilizing data to measure the effectiveness of marketing efforts. Marketing is focused on driving sales and promoting products. Marketing often involves specific campaigns tied to product launches or promotional periods.

Marketing 78

Marketing Engineering Reputation Product Launch 78

NewsWhip

AUGUST 17, 2023

Since the invention of the printing press, I doubt we’ve ever had a bigger surge in content quantity. Put simply — if 100 websites write about your product launch or latest crisis, but nobody reads it or shares it on social media, does that matter as much as one article that gets shared 100k times? Probably not.

Product Launch 78

Product Launch Print Measurement Consumer 78

Prohibition

AUGUST 29, 2023

Media coverage : Reach out to food journalists and writers to secure media coverage for your launch. This can include product reviews, interviews, or features in food publications, both online and in print. Measure success : Set metrics to measure the success of your food PR campaign.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Newsfile

FEBRUARY 28, 2024

A press release (also known as a news release) is an official statement issued by an organization to announce news, events, product launches, or other relevant information. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is a Press Release?

Viral 52

Viral Crisis Communications SEO Reputation 52

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. About Critical Mention.

Media 108

Media Radio Television Engineering 108