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Marketing as a Bona Fide Profit Center

Sword and the Script

The party room rivals any I’ve seen in the local area. I can personally attest to the fact the pricing is very competitive with other options for hosting parties in the local area. Sure your insurance costs might go up – but you could also charge admission. Marketing marketing strategy viral marketing'

Marketing 114
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6 Best Practices for Identifying and Reacting to a PR Crisis

Cision

And while it may be tempting to dismiss this study because of its localization to Cyprus, note that multiple surveys of consumers find that that the most probable channels that they will see social care on are Twitter and Facebook, and that the most YouTube and blogs rank high for places that people will post reviews. Pines wrote his in 1985.

Crisis 120
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5 Business Press Hits & The PR Strategy Behind Them

Shift Communications

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

If you’ve been watching any of the local media, you know that PR crises can take place. Some of your local TV stations kind of do the same thing, usually at the end of the segment. Eventually, that’s the stuff that ends up at these local stations. Phone videos become viral, whether it’s legitimate or not.

Crisis 78