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How to Secure Top-Tier Coverage with Cortney Williams, ARPR

OnePitch

Within this interview, we break down real examples of how she landed top-tier coverage, what worked, and her tips for replicating it for your own pitches. to generating reports to showcase how our team’s earned media, social media and marketing results have effectively translated to drive success for the brands we represent.

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3 Ways Patient Advocates Can Boost Your Healthcare Content Marketing

Contently - Strategy

Patient advocates are a new wave of bloggers, vloggers, and influencers who spread the word about life with their health conditions. Clients typically offer extra support during these meetings to work around conditions or disabilities. ” Not sure how to get started? Sahara Fleetwood-Beresford is one such advocate.

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Seeing Around Corners: 30 Marketing and PR Predictions for 2021

Sword and the Script

Many companies turned off their marketing in March when the pandemic hit our shores. It’s not just what we think will happen, but also a reflection in some way, shape or form, of what we hope will happen. If there’s a common theme to this year’s annual list of predictions , is that we’re all hopeful about 2021. My own predictions.

Marketing 167
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Digital PR Strategy: Industry Insights and The Methods That Secure Coverage in 2021

Buzzstream

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links.