Remove Financial Remove Media Relations Remove Pitching Remove Real Estate
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What to Pitch the Media in Spring

PR for Anyone

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. What I pitched was that the number one search on Google right now is “how to clean…” People are searching for “cleaning tips” and I’m going to provide it. Should they rent?

Pitching 130
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Managing Media Relations for a Publisher; Off Script No. 32: Rachael Wolensky of ALM

Sword and the Script

Today, she works for ALM Media , a publisher which grew its roots in trade publications for the legal community, but now owns titles beyond just legal including financial services, insurance, and consulting. I understand more about a media company’s ins and outs and the structure and challenges they face.

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The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Leveraging the power of influencers is much like leveraging the power of the media. Just as with journalists, when reaching out to influencers, you cannot simply pitch your product or idea and ask for them to share with their audience. Influencer marketing does not equal an endorsement.

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