PRSay

AUGUST 30, 2022

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Responding recently to internal rumors about “massive job cuts,” Jim Farley, the company’s CEO, confirmed in an internal video that job reductions were indeed coming.

Employee 86

Employee Real Estate Video Internal 86

Sword and the Script

JULY 24, 2018

That’s a fruitless exercise for all involved, which brings us to the next point. A few months back a relatively mature startup doing some cool things in IoT and corporate real estate approached me for a proposal. Content marketing in B2B isn’t a benevolent exercise in goodwill. They wanted the white paper.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Solo PR Pro

SEPTEMBER 8, 2015

The agenda included a networking exercise where the students had to meet other participants, sharing information about what makes them unique and why they want to get into PR. Lundell illustrated why networking is so important by introducing Denielle Ricci, an employee who first introduced herself by asking to be her intern.

Real Estate 40

Real Estate YouTube Tourism Social Media 40

MaccaPR

APRIL 14, 2015

Real-world experience beyond the classroom. This is unnecessary and takes up valuable real estate on your resume that could be used for more relevant information (i.e. One recent intern applicant cited on her resume: “Revamped [Company]’s in-house social media strategy and increased engagement by 14 percent.”

Agency 48

Agency Real Estate Social Media Writing 48