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Does Your Pitch Pass the 5-Second Skim Test?

PRSay

As any good real estate agent knows, location is everything. Let’s look at the most valuable slices of real estate in your email pitch: Your subject line should grab attention in a crowded and boring inbox. Even the most beautiful homes can seem unappealing if the neighborhood isn’t ideal. P.S. The “P.S.”

Pitching 162
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Land Media Using a Non-Profit

PR for Anyone

I have a former client who is a real estate agent. She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. Another example is a former client who lives in the town where Lydia Taft cast the first women’s vote for President. She lost a son to suicide.

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Public Relations Strategy to Pitch the Media Today

PR for Anyone

Because I live in Virginia, I’ll use Virginia as an example. Are you a real estate agent who can talk about how this helps people qualify for a higher mortgage? A simple google search of “new laws in [state] 2022” gives you quite a few resources.

Pitching 130
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When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

If it is the spokesperson who has to back out due to an emergency, you get your #2 person who is media trained and ready to go (always have them!) Your relationship with the media is crucial for future stories and they won’t forget how you jumped through hoops to help them with their story.”

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What to Pitch the Media in Spring

PR for Anyone

If you’re a real estate agent – what does that college graduate need to do to prepare to buy a house someday? Whether it’s high school graduates or college graduates and specifically college graduates, we all bring an expertise in your industry. No matter what you are.

Pitching 130
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For Sensitive Subject of Job Losses, CEOs Need Sound PR Counsel

PRSay

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Ford Motor Company provides an example of thoughtful communication during a difficult period of layoffs. And it starts with candid PR counsel and media training.