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Looking for a Brighter Future? Solarpunk is the Answer

Doctor Spin

The trend is about a future where we use solar power to create a more equitable and resilient world. But the trend goes way beyond just solar power. Here goes: Table of Contents What is Solarpunk? Solarpunk can be utopian, just optimistic, or concerned with the struggles en route to a better world—but never dystopian.

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The growing global market for the Art of PR

PR Conversations

The global art market going East and West bipolar introduces an opportunity to establish and reinforce a dialogue related to a contemporary paradigm of public relations. A hybrid model of communication and new field of PR practice related to the global art market. Two factors drove the art market’s resurgence: 1. By Jiamin Ren.

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Why so many Employer Brands struggle with social media

Communications Conversations

In industry media and on PR/marketing blogs like this one, we talk an awful lot about “master brand” social media marketing work. ” That is, the brand that companies create to aid and assist in recruiting (and retaining) the best talent in the market. .” Think about a company like Home Depot.

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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

The first model is publicity or press agent, the second is public relations information model, the third asymmetric persuasion, and the final one — the two-way symmetrical model — has become accepted as a formal definition of best practice for communication in Western markets between an organisation and its audiences.