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How to Beat the Competition by ‘Spying’ on Social Media

Cision

Customer service departments have had to shift their strategies, while HR departments have started to turn employees into brand advocates. In addition to using Google, Jeff suggests using similarweb.com to discover other brands’ websites, sources of traffic and keywords. Social media has become a centerpiece for brands’ reputations.

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PRoust Questionnaire: Helen Slater

PR Conversations

Plus that organisational PR relies on the leadership (and employees) and their actions. While she’s worked primarily in the health, local government, property and real estate, seaport and age care sectors, Helen’s client criteria is simply that they appreciate public relations and are great to work with.

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How to Spy on Your Competition & Steal Their Secrets

Cision

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Step 1: Google Your Competitors. Despite its 1990s appearance, Google is still the “go-to” site to start the competition sleuthing. The Key Steps.

How To 198
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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Step 1: Google Your Competitors. Despite its 1990s appearance, Google is still the “go-to” site to start the competition sleuthing. The Key Steps.

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How to Create Content Fast – Create one month of content in a day

PR for Anyone

People will check you out before they work with you and they need to see that you are really a real estate expert. Introduce your newest employee. Put this list in a Google Doc and start brainstorming ideas next to it so you’re ready to post every day. It’s imperative in today’s online culture that we have content.