Cision

SEPTEMBER 12, 2017

Communicators need a media database of quality contacts that enable them to manage relationships and pitch relevant stories. Armed with this information, marketers can continue to build on that measured success. How to Add More Earned Media in Your Marketing Mix. It starts with identifying the right influencers.

Measurement 223

Measurement Media Financial Technology 223

Cision

SEPTEMBER 11, 2017

While the sell-side may choose to get their content from any number of places, email targeting using trusted contact data from companies such as Ipreo can get better results. IROs have to tell a compelling story and reach the right analysts to stand out and get noticed.

Banking 192

Banking Newspapers Study Company 192

Shift Communications

SEPTEMBER 14, 2017

They have the “golden rolodex” of everyone in their vertical or niche and are on such good terms with their contacts that a quick text, Tweet, or message is all that’s needed to get the ball rolling. When a pitch needs to find a home under the most difficult conditions, the SAE is the one at bat.

Agency 87

Agency Internal International Media Training 87

Beyond PR

SEPTEMBER 11, 2017

While the sell-side may choose to get their content from any number of places, email targeting using trusted contact data from companies such as Ipreo can get better results. IROs have to tell a compelling story and reach the right analysts to stand out and get noticed.

Banking 45

Banking Newspapers Study Company 45

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When it comes to maintaining accurate contact information for journalists and influencers, your homegrown database likely isn’t cutting it.

Media

Stephen Waddington

SEPTEMBER 13, 2017

“A decent A-Level leaver with some solid writing skills and an ability to make friends and contacts will do much better than waiting for an expensive public relations or typical arts degree of old.” ” Andrew Lewis. ” Graham Day. “I think it totally depends on what sort of person they are.

Publicity 90

Publicity Local Training Writing 90