Definition Infographics Journalism Storytelling 
NewsWhip
MAY 27, 2021
The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.
The Proactive Report
JANUARY 30, 2015
Our moderator was Jerry Swerling, Professor and Director of Public Relations Studies, USC Annenberg School for Communication and Journalism. It’s a growing trend and it is definitely impacting the practice of PR. We are the storytellers and content marketing should be our domain. So quite a line up.
Contently - Strategy
JANUARY 23, 2019
Aggregation is an old practice in journalism, and digital transformation has only encouraged it. “It’s worth thinking about what we actually want the standard fare of our data journalism—or explanatory journalism, if you prefer that more marketable description—to become,” he wrote. Like definitions.
Contently - Strategy
JULY 31, 2019
This gamification of a company’s own website is also a hallmark in data visualization journalism like the stories on FiveThirtyEight. If a writer in the MSM were to write a single definitive feature story and then spend the next few weeks writing short blog posts about the same story, well, they’d be accused of being derivative.
Sword and the Script
AUGUST 2, 2016
My degree and early work was in broadcast journalism. 1) What is your definition of content marketing and 2) Why do we continue to put ourselves (advertising, PR, marketing) in such neat boxes when the digital era has blurred the edges of those boxes. So, what’s my definition of content marketing? It was a six-year process.
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