article thumbnail

How To Hire The Best PR Firm For You

PR Insiders

Firms also have a whole range of specialties, from crisis communications to public affairs to research and analysis. I shared some practical tips for doing just that in my book, Gaining the Publicity Edge: An Entrepreneur’s Guide to Growing Your Brand Through National Media Coverage.

Radio 78
article thumbnail

A Challenging Road to Accreditation???

PRSay

APR+M, teaches public relations full time at the University of Wisconsin – Whitewater. She is also a colonel in the Air Force Reserve serving as a public affairs officer at the Pentagon, and owner of AK & Associates, a Milwaukee-based consulting firm that specializes in media training and crisis communication.

Study 127
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why ROI and PR are like Oil and Water

Doctor Spin

Cover photo by Jerry Silfwer ( Prints / Instagram ). Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above. Any boardroom would be mad not to invite such a PR function. Humans influence humans. Image credit: Unknown.

article thumbnail

Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

It’s expanded to include public affairs and government relations as the norm.”. Crisis interrupted. More and more crisis communication events that interrupt the general flow of work in our area.”. More value placed on communications due to the pandemic and guidelines changing so quickly.”. More channels.

article thumbnail

Purdah communication and resource rules

Stephen Waddington

Social media and blogs updating the public with essential information may continue. Digital channels can be used as part of a crisis communication activity in a normal way. What communication is restricted communication during purdah? Check the policy documents listed below for full guidance.

article thumbnail

The Blurry Edges of PR; Off Script #11: Kevin Hartman of LTPR

Sword and the Script

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. I’ve served in Army Public Affairs for nearly 17 years now.