Remove Consumer Remove Creativity Remove Public Affairs Remove Sports
article thumbnail

AI and Journalism: What’s Next?

PRSay

News organizations are experimenting with AI for gathering financial data and for applications like a “virtual sports editor,” who reads scores and stats, as well as monitoring for AI-generated misinformation, particularly around politics. AI will become part of news gathering.

article thumbnail

Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Hunter PR is a wonderful strategic and creative communications partner that helps brands by creating strategic programming, content and relationships that foster consumer attention to brands. Several popular topics covered in their news & views section of their site are advertising, digital, diverse, creative and awards news.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Appetite remains for agency acquisitions across UK and Europe

Wadds Inc.

Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising. As the digital groups continue to grow rapidly, the demand for strong creative capabilities will continue as they look for content to win the battle for attention, competing for acquisitions with the networks.

Agency 52
article thumbnail

Amplify Your PR Wins

Landis PR

If they’re especially engaged, they’ll consume your brand message across multiple channels, reinforcing their recall and retention. Amplification is incredibly efficient. It’s taking a PR win that you’ve already secured and repackaging it to reach your audience when and where they want it. Think about how you can make the most of a PR win.

article thumbnail

We Must Confront the Uncomfortable Truths – Roger Bolton

Ethical Voices

Yeah, I couldn’t hack the math, but I ended up being assistant secretary of the Treasury for Public Affairs and the chief spokesman for U.S. To understand it at a strategic level and to be able to articulate it to the public and to be able to talk as a peer within the C-suite is critically important. But you know what?

article thumbnail

Will Generative AI Replace Marketers and Content Creators?

Landis PR

Machine vs. Man: Does AI Efficiency Trump Human Creativity? No matter how powerful or disruptive it may be, generative AI simply cannot carry out the strategic thinking, creativity, real-world experience and authenticity that content marketing requires in order to be successfully implemented.