ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Lack of preparation for a media interview. Broadcast and online media are filled with examples of mediocre executive interviews, missed opportunities, and even a few disasters. What if the spokesperson or expert still refuses, and an unsatisfactory interview results?

Skype 170

Skype Interviews Crisis Communications Crisis 170

ImPRessions - Crenshaw Communications

MAY 4, 2017

Following the editorial guidelines will streamline the process and improve the odds of publication, as discussed in a previous post on how to construct bylined articles. T his piece written for a 3D printing company , does just that. Quote sources and conduct interviews of third-party experts where possible.

B2B 136

B2B Guidelines Writing Pitching 136

Polaris

SEPTEMBER 4, 2014

At worst, it’s a recipe for corporate disaster. While we’re busy trying to get a CEO an interview on a popular business show, we’re also: Helping her understand the industry issues of interest to journalists and editors. all before you arrange a single interview. PR is more than just media relations.

Publicity 100

Publicity Interviews Reputation Construction 100

PR Conversations

APRIL 24, 2018

Velasco’s earlier work experience includes 25 years leading PR departments in several large companies, such as FCC (construction and environmental services), Unión Fenosa (gas and power) and Renfe (railways). Prior to his public relations roles, Velasco worked as a journalist for print media and radio broadcasters.

Journalism 79

Journalism Ethics Film Construction 79

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. Here’s a link to the GUINNESS WORLD RECORDS services for brands and corporations: [link].

Viral 88

Viral Marketing Guidelines Local 88

Bad Pitch Blog

MAY 23, 2007

in renovation, remodel, and construction plans worldwide. A "story idea" that defies everything you have ever known about what actually gets written in a print publication? I write from the corporate side, in-store marketing, promotions, advertising, financial results. Friends are asking ¬ your house or mine? -

Pitching 40

Pitching Construction Exercises Retail 40