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What the Uvalde Shootings and Other Crises Reveal about Press Conferences

PRSay

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information. Department of Justice to investigate.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Media Training With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives.

Training 195
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294
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Coronavirus and Communications: We’re Here to Help

Barokas

Worldwide, society, business and the things many take for granted (conferences, face-to-face meetings, food service, travel, schooling) have been upended. Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner.

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What is Technology PR?

5W PR

Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. Social Media PR: Utilizes social platforms to engage with the audience, share company updates, and manage the online reputation of the tech brand. How should you do PR for a tech company?

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How to Use Micro-Influencers to Build Brand Engagement

wiredPRworks

What I love are the micro-influencers and the local campaigns.” —@wiredprworks. Here's a podcast that will fill you in and a conference that will bring you up to date. Barbara Rozgonyi is a huge fan of micro-influencers with niche communities and local engagement. “Influencer marketing isn’t just for big brands.

How To 63
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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

By the end of the course, the students are creating videos, leading mock news conferences and developing crisis communications plans. Oppe also invites local media and corporate executives to discuss current events and provide media training and other practical skills.