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Reputation and Crisis Management: “Trust Me On The Sunscreen”

Reputation Us

When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. On the other hand, some crisis situations—like having an intense sunburn—can be mitigated all together by taking some simple precautions with a risk management plan. Our Advice: Protect Your Reputation.

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Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

If managed especially well, few outside your crisis response team will even know something happened. A carefully compiled crisis communications guide can literally save your business when the inevitable occurs. The key to remember is that there’s no universal crisis handbook you can order and put on your shelf.

Crisis 40
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Meet the Media: Philip Nussel, Web Editor at Automotive News

Bianchi Biz Blog

Several former interns emerged as key members of our staff in recent years. In fact, two of our current three “Detroit 3” reporters are former interns. We also successfully placed several other interns at other Crain organizations. As I tell my young reporters and interns, “conflict is the currency of good journalism.”.

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Give corporate communicators a break- failure starts and ends with leadership

Mark My Words

Cometh the PR crisis, cometh the troll. In a crisis you are always measured by your initial response. You can appreciate the internal logic of the brand’s creatives: put celeb tab A into zeitgeisty protest tab B to spark award-winning campaign. CEO Oscar Munoz gave himself three tries at forming an adequate response.