PR in High Definition

JUNE 25, 2020

Start with your employees first because they are the window to your company’s soul, and if the team isn’t feeling it, then the customers certainly won’t. The true colours of leadership teams were shown recently, and, for some, it wasn’t admirable at all. So, how did your leadership team cope with COVID-19?

Reputation 75

Reputation Employee Leadership Product Launch 75

PR in High Definition

JUNE 25, 2020

Start with your employees first because they are the window to your company’s soul, and if the team isn’t feeling it, then the customers certainly won’t. The true colours of leadership teams were shown recently, and, for some, it wasn’t admirable at all. So, how did your leadership team cope with COVID-19?

Reputation 48

Reputation Employee Leadership Product Launch 48

Prohibition

JANUARY 14, 2022

For example: A lawsuit alleging dangerous product defects. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc. Having someone from legal, customer service, communications, and public relations on the team ensures that all bases are covered.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

JANUARY 3, 2023

Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. I wouldn’t have occurred to me to mentioned Edward Bernays as a “thought leader” but what is thought leadership without history? That seems like a fair answer.

Interviews 100

Interviews Publicity Technology Social Media 100

Sword and the Script

DECEMBER 20, 2022

In-house and agency teams will be hard at work supporting Chief Information Security Officers (CISO) with messaging that convinces their leadership colleagues and board of directors that preparing for cyber-attacks is critical. Let’s not post new blog content 4x a month if that frequency isn’t working anymore.

Marketing 190

Marketing Content Marketing Data Social Media 190