The Evolution of Earned Media: Navigating Change
Burrelles Fresh Ideas
MARCH 5, 2024
Product reviews on platforms like YouTube, social media platforms, or blogs. Earned media challenges At a time when misinformation (and disinformation) spreads like a virus, the credibility and legitimacy of earned media are invaluable. User-generated content/word-of-mouth recommendations. Product roundups by other content creators.
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